Brand Vision
Mosegi aspires to be a soulful sustainable clothing brand that empowers the Indian women by enhancing their rich simplicity and celebrating the uniqueness in them. </br>
Brand Mission
Mosegi mission is to produce sustainable garments which are sourced ethically that embrace your individuality, enhance your style and inspire you to live thoughtfully Mosegi believes in preserving traditional skills and art thus empowering and acknowledging artisans to make positive impact in their life.
Purpose
To inspire and influence its customers to choose a more sustainable way of living and to celebrate their imperfection and individualities. Mosegi focus on style more than trend. To create an awareness of long term responsibility which has environmental, economic and social Dimension. Customers feel accountable, responsible and empowered Wearing Mosegi. They feel proud and confident of what they buy, what they wear and how they look. Mosegi wants to create conscious consumers.
Promise
Mosegi promises to be sustainable , ethical unique , durable and of high quality. The designs focus on fit, style and comfort.
Values
Equality, inclusiveness, integrity, transparency and sustainability
Brand Appeal
Artisanal crafts that gives Uniqueness and authenticity and the garments have little quirky things that makes it feel special . Accountability for the products created, value for money, comfort, longevity and mindfulness in its creation with the desire to make a quality product.
Keywords that define mosegi
Expressive, Quirky. Independent individuality, bold, creative, responsible and responsive
Mosegi believes choices defines character.
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